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About the Author
Our Mission
Statistics
Traffic Tim Objectives
Educational Philosophy
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 About the Author
Timothy Miller, pictured here with one of his grandsons, Toby, is a professional engineer with over 30 years of experience in the traffic engineering field. He and his wife, Beverly, desire to educate children and their parents to reduce traffic fatalities and injuries and to empower all ages to take action through community involvement and innovation. They believe everyone has a purpose and responsibility to make a difference in our world.
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Our Mission
- to educate children and their parents to reduce traffic fatalities and injuries
- to empower all ages to take action through community involvement and innovation
- to demonstrate how everyone has a purpose and responsibility to make a difference in our world.
What our customers are saying
"We have found the Traffic Tim Activity Booklets work well with our Kids Watch program school visits. We use them to help us convey safety concepts with the students such as: safely crossing streets, safe route to school and residential area traffic safety topics." - Sharon Brown, City of Garland, Texas
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Statistics
Source: Top 10 Leading causes of Death in the United States for 2005, by Age Group, compiled by the National Highway Traffic Safety Administration
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Traffic Tim Objectives
- Reduce fatalities and prevent injuries through traffic safety education
- Raise traffic safety awareness in parents & children
- Teach people of all ages how to identify a problem and who to call to report it
- Create national impact similar to Smokey Bear and Litterbug campaigns
- Raise awareness of Traffic Engineering as a career choice
- Expand knowledge through access to Traffic Tim books in every household and library, as well as on the internet
- Create a desire in children to learn more through reading the whole series of 32 books
- Offer related educational products and services, that further the traffic safety message
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Educational Philosophy
Much of traffic safety education tends to be postponed until nearly the age of driver's training. Most of a teen's ideas and attitudes about what is safe or unsafe have been shaped by what they learn from peers, movies and other sources. Prior to that point little educational effort has been brought to bear on this issue, even though it is the leading cause of death for children and teens.
The "Driver's Training" approach, while certainly necessary, is often too little and too late to change ideas, attitudes and habits that have already been established before the teenage years.
We believe significant inroads can be made in spreading the message of traffic safety more effectively by starting educating at a much earlier age. Even children at pre-school age have been successfully taught to watch for certain traffic safety problems, and learned how to take action to report it. By starting early we can instill critical thinking patterns that will lead to better citizens, fewer accidents, fewer injuries, fewer deaths and less economic loss -- all by educating children to be observant, report problems and take action working together to solve problems. |
